10+ years of art direction experience

9+ years of production experience

9+ years of leading and developing teams

  • Led and managed scaled creative projects and cross-functional teams from ideation to launch within both in-house and agency environments. Experience covers a wide variety of disciplines and channels including internal/external presentations, digital and print marketing, photography, motion, social and interactive multimedia, strategy, and editorial storytelling.
  • Maintains a deep knowledge of the creative development process, always striving to be in the forefront of innovative design trends and technologies. Also maintains knowledge of modern web technologies such as HTML, CSS, and general JavaScript for quick prototyping as well as software such as InVision, Figma, Sketch, and XD.
  • Advanced client facing/interpersonal skills with the ability to communicate high-level concepts and briefs effectively to senior level executives as well as key internal and external stakeholders.
  • Managed client communication across all teams, ensuring on schedule, feedback and stated objectives are all addressed while also managing creative assets for on-time client delivery.
  • Directed original content creation from concept ideation to post-production—including the hiring and negotiations of all crew as well as casting; serving as on-set producer; pulling creative references, and providing clear documentation throughout the production process.
  • Led, inspired, and developed talented internal creative teams—assigning tasks to team members, setting clear, specific performance objectives, standards, and accountability.
  • Tracked project timelines, deadlines, and budgets to ensure all cross-functional teams, vendors, and stakeholders are kept informed and workload is maintained at manageable levels. 
  • Crafted detailed and concise SOWs that clearly laid out the project scope and guidelines—accurately assessing, prioritizing opposing tasks, and outlining dependencies. 
  • Experience leading multiple vendor relationships and defining a partner roster with a growing network of high caliber design, photography, motion, illustration, copywriters, and production/agency partners.
  • Effectively managed budgets throughout all stages of production, preparing quotes, anticipating and negotiating costs, processing invoices and tracking of billing requests.
  • Streamlined, enforced, and refined production processes through enhancing workflows and strategizing toolsets to ensure quality elevation in all aspects of creative execution.
  • Scheduled, tracked, strategized, and maximized all stages of production to ensure a maximum possible of assets were achieved within the provided restraints. This includes consistently improving systems of production to ensure efficiency and that all deliverables meet deadlines.
  • Management and coordination of all on-set talent while collaborating closely with internal and external partners to ensure that the right talent is obtained and aligns with business objectives.
  • Researched, scouted and secured locations for on-location shoots, including obtaining permits when necessary.
  • Strong understanding of the AICP guidelines and best practices.

Software

Asana, Box, Bridge, DF Studio, Excel, Figma, G Suite, Illustrator, InDesign, InVision, iWork, Jira, Keynote, Monday, Photo Mechanic, Photoshop, Powerpoint, Quip, Sketch, Teamwork, Word, XD


Clients

Alpha Industries, Arezzo, Bernstein & Andriulli, Cartier, The Daily Front Row, Erno Laszlo, First Aid Beauty, LAGOS, L’Officiel USA, Marriott, NBC, New Era, Sam Edelman, SIXTY Hotels, W Hotels, WIRED


Collaborations

Greta Gerwig, Iman, Joe Jonas, John Legend, Jonathan Groff, Kiernan Shipka, Logan Lerman, Malin Akerman, Moby, Qin Shupei, Rebecca Hall, Richard Biedul, Thom Browne, Wang Xiao, Zhao Lei